Showing posts with label brands. Show all posts
Showing posts with label brands. Show all posts

Jul 4, 2019

udiscovermusic rates bass players

I came across udiscovermusic.com with thier list of 50 best bass players. These lists generally interest me. I decided to share it. Take a look, and come up with what you think. It lists 50. Find the link to the article at the end of this post.

Number 50 is Mel Schacher from Grand Funk Railroad.
Schacher


Number 47 is Gail Ann Dorsey
Dorsey
Number 39 is Phil Lesh of The Grateful Dead
Lesh



Number 36 is Cliff Burton of Metallica
Burton
Number 21 is John Paul Jones of Led Zeppelin
Jones
The bass players carved out signature sounds. Here's the link to the story.




Apr 11, 2019

matt carpenter music

Matt Carpenter of the Saint Louis Cardinals uses the Turnpike Troubadours song Long Hot Summer Day as his walk up tune as he goes to the plate.
Carpenter

The Turnpike Troubadours play this song and it is one of the favorites of fans everywhere. It was featured in The World Series in 2013 when the Cardinals went. The song being played by Carpenter has help grow The Troubadours fan base in the Midwest.

Long Hot Summer Day was put on the album Diamonds and Gasoline. It was their second album and was released in 2010.

Turnpike Troubadours

Here is the complete story from Saving Country Music

Let's hope that new music with roots gets discovered all the time.


Apr 6, 2019

reba mcentire's new album

Stronger Than the Truth is Reba McEntire's new album.

Reba has gotten back to her roots. Two songs stand out with me. Tammy Wynette Kind of Pain and No U in Oklahoma.

Reba


 No U in Oklahoma is a western swing tune co-written by Reba. This album is full of strength and emotion. It also has variety. 




Reba's contribution to country music is pure and full of feeling. She keeps that going with this album.


Jun 2, 2018

u.s. album sales - best selling musicians

To study the best-selling musicians of all time by album sales, it’s helpful to first take a look at the music business. That's not what it used to be.

The musical landscape is vastly different from the heydays of the 1970s, ‘80s and ‘90s, when vinyl and CD sales peaked.
The Beatles
 
For the past 60 years, the RIAA has honored music’s best through its Gold & Platinum Awards Program.

These acts have remained popular across multiple generations.

 
George Strait

Dec 5, 2016

the lens of transformation

Advertising agencies are changing the scope of their business. They are seeking solutions across commerce, digital content, and media distribution. This shift has been slow. Quite frankly, they've been wrapped too tight in their own traditions. However, to their credit, they've moved with much precision.

The shift has changed the face of marketing. TV marketing is waning, giving way to social media, digital media, user experience or open source. A new wave of innovators is poised to bring their expertise to this new ecosystem.

Accenture, IBM, PwC, and Deloitte are engaged in the acquisition of agencies that have capabilities in user experiences, digital marketing, design, Web, and mobile. These organizations have services traditional agencies can't match.

Digital marketing must fit into the overall business strategy.

Jon Hamm as Don Draper in Mad Men


Client-agency relationships will be revolutionized. A new breed of ad agency will be born. This means that agencies will create websites, app, and video games. Digital initiatives for brands will be created. A variety of platforms will be created for content and production.

Newsrooms will bring a bigger power to brands. The customer experience will be transformed to deliver goods and services with the customer's journey in mind.

The customer will be a major part of a brand, acting as the salesman for the product they buy.

Creation and distribution are key. Many elements will be transformed that will give the entire spectrum of media a new meaning, a new way of doing things.

Source: forbes.com (November 2016) My 'Next-Big-Thing' List: Who Will Transform The Post-TV Ad World In 2017

Related topic: B2B and Social Media



Mar 18, 2016

task of data

We are entering an age of disruption. Disruptors win big using data and analytics to create winning business strategies. This business strategy needs to come in four forms:

  1. A Unified Company Approach
  2. Customer Experience
  3. Connected Digital Ecosystem
  4. New Business Models
To excel at any one of these, a data-centric viewpoint is needed.

Intuition or experienced-based decisions aren't enough. This leads to more failures. In the data-driven era, company leaders need:

  1. Trustworthy data
  2. Timely data
  3. Contextually relevant data

These three items help find a strategic window.


This allows the unthinkable.

Marvin Ellison, new CEO of JC Penney, has taken on the "task of data". He is proving the primacy of customer experience, and more importantly, the primacy of data in driving great customer experience.

Ellison said, "Pure intuition without any data gets you in trouble." 

With data, Ellison was able to change JC Penney's chances of surviving and increase sales by 3.9% during the 2015 holidays. This data-driven influence helped with customer loyalty. Data helped place clothing in the stores' floor plans. He learned women do 80% of the buying in the stores, so clothing was arranged so women could easily shop for men's' apparel. There was also data for appliance shopping.

These decisions were made from data.







Mar 7, 2016

harper



Many receive advice, only the wise profit from it.
― Harper Lee
- See more at: http://positivewriter.com/8-of-the-most-inspiring-quotes-youll-ever-read-i-promise/?utm_content=buffer30bb1&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer#sthash.tGysMhzZ.dpuf









"Many receive advice, only the wise profit from it."
                   - Harper Lee                                    
― Harper Lee
- See more at: http://positivewriter.com/8-of-the-most-inspiring-quotes-youll-ever-read-i-promise/?utm_content=buffer30bb1&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer#sthash.tGysMhzZ.dpuf
Many receive advice, only the wise profit from it.
― Harper Lee
- See more at: http://positivewriter.com/8-of-the-most-inspiring-quotes-youll-ever-read-i-promise/?utm_content=buffer30bb1&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer#sthash.tGysMhzZ.dpuf
Many receive advice, only the wise profit from it.
― Harper Lee
- See more at: http://positivewriter.com/8-of-the-most-inspiring-quotes-youll-ever-read-i-promise/?utm_content=buffer30bb1&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer#sthash.tGysMhzZ.dpuf
Many receive advice, only the wise profit from it.
― Harper Lee
- See more at: http://positivewriter.com/8-of-the-most-inspiring-quotes-youll-ever-read-i-promise/?utm_content=buffer30bb1&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer#sthash.tGysMhzZ.dpuf
Many receive advice, only the wise profit from it.
― Harper Lee
- See more at: http://positivewriter.com/8-of-the-most-inspiring-quotes-youll-ever-read-i-promise/?utm_content=buffer30bb1&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer#sthash.tGysMhzZ.dpuf
Many receive advice, only the wise profit from it.
― Harper Lee
- See more at: http://positivewriter.com/8-of-the-most-inspiring-quotes-youll-ever-read-i-promise/?utm_content=buffer30bb1&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer#sthash.tGysMhzZ.dpuf

Apr 15, 2014

the headline

Headlines get your stories read. They get more clicks. Often, it's the headline that only gets read. Here are some tips I use to get you more exposure.

  1. Use powerful words.
  2. Personality.
  3. Use desire.
  4. Content focus.

Every post must be a learning experience for the reader. The use of images means more that ever, especially with social platforms Pinterest and Instagram.

I match content well with what you want your brand to project.

HOW TO BUILD YOUR BRAND