what to write about

Oh yes..... the search on what to write about. This can be a challenge. But, should it be? I say, "no."

So, you're probably wondering what I know on this topic. Well, my advice is start writing. Start writing on subjects in your niche. You might search for trending topics. 

Don't waste time on generic content. Pinpoint to inspire and educate. 

blogging

If you're new to blogging, there's much to keep up with.

There are many reasons to blog. Blogging and business go hand-in-hand, now that Social Media is prominent on the Internet. Business blogging gets more leads and garners more links.

Which Social Media platforms to use depends on the topic you blog about and the business your in.  Find and join groups and publish your posts regularly. This gets you more engagement.You must be active on Social Media. Contribute. Comment.

Go searching for Social Media platforms.

Social Media is your outlet to the world. Don't neglect it.

Start learning. There are plenty of references to help you (like this blog). This process is time-consuming and will test your research, writing, and patience. But hang in there.

Get started on the learning process by reading this post: 25 Blogging Tips For Newbies

Running a blog and adding content is rewarding and gratifying. You'll find this out.

the open network

The OPEN mindset is how we grow our personal networks.

OPEN 

(Ordinary Person | Extraordinary Network)

 

Today quality content is in focus. This means quality contributions and quality connections. Those successful in Social Media have developed OPEN Circles.

How do you do that?

ASK:

• What do I have in common with that person?
• Will this person see value in what I am sharing?
• Will I learn anything from them?
• Is this person a potential partner, collaborator or friend?
• Do they have the capacity to refer me to others in their network?
• Can I do the same for them? 

Grow your personal brand. Be OPEN.

harper

Many receive advice, only the wise profit from it.
― Harper Lee
- See more at: http://positivewriter.com/8-of-the-most-inspiring-quotes-youll-ever-read-i-promise/?utm_content=buffer30bb1&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer#sthash.tGysMhzZ.dpuf

"Many receive advice, only the wise profit from it."
                   - Harper Lee                                    

― Harper Lee
- See more at: http://positivewriter.com/8-of-the-most-inspiring-quotes-youll-ever-read-i-promise/?utm_content=buffer30bb1&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer#sthash.tGysMhzZ.dpuf

Many receive advice, only the wise profit from it.
― Harper Lee
- See more at: http://positivewriter.com/8-of-the-most-inspiring-quotes-youll-ever-read-i-promise/?utm_content=buffer30bb1&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer#sthash.tGysMhzZ.dpuf

Many receive advice, only the wise profit from it.
― Harper Lee
- See more at: http://positivewriter.com/8-of-the-most-inspiring-quotes-youll-ever-read-i-promise/?utm_content=buffer30bb1&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer#sthash.tGysMhzZ.dpuf

Many receive advice, only the wise profit from it.
― Harper Lee
- See more at: http://positivewriter.com/8-of-the-most-inspiring-quotes-youll-ever-read-i-promise/?utm_content=buffer30bb1&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer#sthash.tGysMhzZ.dpuf

Many receive advice, only the wise profit from it.
― Harper Lee
- See more at: http://positivewriter.com/8-of-the-most-inspiring-quotes-youll-ever-read-i-promise/?utm_content=buffer30bb1&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer#sthash.tGysMhzZ.dpuf

Many receive advice, only the wise profit from it.
― Harper Lee
- See more at: http://positivewriter.com/8-of-the-most-inspiring-quotes-youll-ever-read-i-promise/?utm_content=buffer30bb1&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer#sthash.tGysMhzZ.dpuf

blog biz

Reader click through rates are getting shorter. That's a challenge for bloggers. Posts aren't getting read all the way through. We bloggers must think through the entire writing process. That's a given in Social Media marketing and engagement efforts.

I have to ask, "Is my blog in the right place?" Meaning, I am putting my entire effort at the forefront of the topic and subject. Usually. But this means writing more by writing less. Welcome to blogging, the paradox of Social Media engagement. But we asked for it.

• We still need blogs
• Information is for sharing
• Entertain
• Start and lead the conversation

 Discussions are going away from comments. Hardly anyone comments anymore. I wish folks would. I can't quite put a handle on it. Are we too lazy? Tweeting the post with our own comment on the tweet is the new way. That's not bad, after all we get mileage from that. So, make "things" more tweetable. Quite a challenge... but we're in it for the challenge.

Keep the client at the forefront. The client provides the content. It's my job to be sure that content gets marketed in the right spots so users are kept up with what's going on. Also the user is part of the content to an extent. It's a two-way street. Pave the road. That's what I do.