Sword Flame Media

Mar 7, 2016

harper

Many receive advice, only the wise profit from it.
― Harper Lee
- See more at: http://positivewriter.com/8-of-the-most-inspiring-quotes-youll-ever-read-i-promise/?utm_content=buffer30bb1&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer#sthash.tGysMhzZ.dpuf

"Many receive advice, only the wise profit from it."
- Harper Lee

― Harper Lee
- See more at: http://positivewriter.com/8-of-the-most-inspiring-quotes-youll-ever-read-i-promise/?utm_content=buffer30bb1&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer#sthash.tGysMhzZ.dpuf

Feb 28, 2016

the press

Working with the press can be very beneficial to you business. Have the "press friendly" attitude. Keep in mind that one day in the future you'll need the press for earned media, generally in the form of press releases.

Relationships

Working with the press will give you opportunities to create relationships that will help promote your business and brand. Reach out when you can help members of the press. Relationships with the press are two-way.

Resource

Be one where a press reporter can go to to get information. A resource. You'll be valuable. Keep up your reading on a variety of subjects. Write about them. Do your homework. Reach out to members of the press when you see a story that's on a topic you know about. The reporter may need another source for a follow-up article. If they received help from you, they'll turn to you when they need your help.

When you're there for the press, they'll be there for you. Working with the press is smart business.

a post on website-design.com was the source for this post

Feb 17, 2016

cell-phone novels

We've had e-books on Kindle and Nook, but are you ready for novels delivered to cellphones?

They'll be delivered one chapter at a time. Breaking down novels into installments really isn't a new concept. Novelist Charles Dickens did so when he published small novels in London newspapers. Sir Arthur Conan Doyle gave the world Sherlock Holmes in installments before he wrote the first Holmes full-fledged novel.

Mobile publishing, though, is a new idea and has merit.

Chiki Sarkar, the former head of Penguin India has launched a new publishing venture specializing in mobile "books". Juggernaut Books has a strong editorial team and a good backing.

Mobile publishing is an exciting business with plenty of potential. There's an "experiment" feel to digital publishing. I'm sure there is still much to decide.

Read more from a source post on Vogue India

Read more from a source post on Deccan Chronicle

What we have now is Juggernaut Books, a publishing house with strong investors and one of the most high-powered editorial teams in the business.

Read more at: http://www.vogue.in/content/what-chiki-sarkar-wants-you-to-know-about-her-new-publishing-house-juggernaut-books/

Feb 16, 2016

replacing old blog posts

Every content piece has value, and while you may need to replace an old blog post, for example, you can update it with fresh, new information, even while keeping in a link that is still good and, most likely, has search engine optimization (SEO) attached to it. When you get ready to repost the updated version, use an editor’s note at the top under the title, or at the bottom, indicating when the post was first published and noting that it's been updated for new information.

Jan 31, 2016

what to do

I came across a website on LinkedIn that gave 10 items to do to become a millionaire. I liked it because there is one item on it that I feel is important and I wished to pass it on.

Rule of 500

Simply put, if you wish to become a millionaire, make contact and reach out to 500 people a month. I post this mainly for a reminder to myself, to reach out to "the 500". This makes sense if we're wanting to make money. But I'm not looking at the money angle so much. I want to make contact with a lot of people. But wait..... "the 500" a month does not mean a different set of 500 people per month. It can be the same people.

Now.... the article states to reach out by phone or email. I originally thought of social media when I saw the heading. I'm spinning my head to begin an email campaign. I'm going to have to glean my social media contacts to get a list of 500. I'll do that. I'm starting tomorrow morning. If you're interested to hear from me on a regular basis, email me to follow this blog. The submit area is at the bottom of the right-hand column of this blog.

I'll most likely send them blog post info and other items of interest. That's where my work comes in, to find the right "500". I'm not going to be a pest. I wish to be of help. That's more for me to do.

I urge you to do the same thing. Remember...... email or phone. I suggest email first.

The article tells us that to expect at first a 5% conversion rate when reaching out. That's OK. Remember to concentrate on building relationships. That's where to start.

I tend to think email as a social media channel. To me, Facebook Messenger is glorified email. Same with Twitter. That's me though...... to make email a bit more social.