Nov 13, 2021

to own the rights to her music

 Taylor Swift rereleased her Red album recently in an affort to own the rights to her music.

Taylor Swift 


Back in November of 2020 Taylor talked about a sale of her masters to a third party. This transaction occurred without her knowledge or permission. Taylor started rerecording those albums and Red is the second one.  

Red is raking in the streams.

Nov 11, 2021

netflix and transformation

Netflix is diversifying into games. In taking this bold meta bet, Netflix finds itself in good company with Meta (Facebook). 

Netflix has always been an attention driven business due to its all-you-can-consume monthly pricing model. The pivot into digital across all media verticals has raised the pressure for the company to maintain high levels of engagement.