facebook live

Facebook has some neat, new features.

 

You've probably seen the little icon for Facebook Live. This gives you the opportunity to do live streaming video onto your Facebook page or timeline. 

To start Live, open up the status bar as though you were going to write a new post and click the little camera to the left. It reads "Live". If you have a page click "Post". When that opens up, look toward the bottom for "Go Live". Click that to make a video!

This will push you into a cue to start live streaming. 

You will be prompted to name your video feed and choose your audience. You can live stream to everyone or selected followers. 

Click the bottom to go Live and you're broadcasting! You can save the video if you want to share it later.

Tips:

• Ideal video length: 5 to 20 minutes
• Use a short title. If you need a longer description, do it in the comments.
• After the live event be sure to add a narrative and change up the thumbnail. 1 to 10 images
• Tags help people discover your video.
• You can only tag people under "edit video". You can't edit on mobile... only on a desktop.

Hope these tips help you. If you're in need of direction with your video, contact me to discuss your project.

twitter content

Social media content marketing is becoming more powerful.

Digital marketing is an ever-expanding field that is constantly becoming more and more rich with traffic and consumer mileage. Because social media is so powerful in this day and age, it’s becoming more and more important to stay extremely relevant on social media.

This means keeping your content current based on feature stories and industry news relevant at the time. When you respond to a trending topic with a source, you increase your chances of being found via Twitter searches. 

This kind of thinking should be applied to all your strategies in marketing, but especially those that deal with Twitter.

 

Twitter moves like lightning. As soon as someone finds out new information, they’ve got to comment on it. This kind of relevance is hard to achieve, but doable as long as you implement a strategy that keeps you on your Twitter toes. 

Look to your content. The content you post and share on Twitter should be focused on topics both relevant to you and your chosen audience. When you find your audience niche, it’s easy to post quality content that they care about.